For online merchants, cart abandonments are a major issue. According to the latest statistics, up to 76% of all users are not finishing their checkout, but leave your site. The reasons for this are quite complex and range from unexpected costs for shipping, taxes, and fees to lack of preferred payment methods and long delivery times. What can you do to recover these lost sales?
In brick and mortar stores it is much easier to approach visitors and ask them about their needs and preferences. This is much more difficult in online shops though. To exaggerate, you can’t just simply run after visitors to drag them back into your store. However, there is this great tool…
To cut a long story short, OptinMonster can help you stop losing sales and start maximizing profit via its powerful Exit Intent feature. It allows you to reduce cart abandonment and increase conversions via eye-catching exit-intent popups.
They will be shown once a site visitor is about to leave. You can display targeted campaigns including the following ones:
- Invitation to chat with a support agent
- Special discounted offers to encourage on-spot purchases
- Offer a downloadable incentive for subscribing to your newsletter
OptinMonster, a state-of-the-art conversion rate optimization (CRO) tool, allows you to run beautiful campaigns and show perfectly timed messages to your users that convert. Now back to our initial question. The Top #1 e-commerce mistake you want to avoid is to not use OptinMonster. Give it a try today!
PS: Since last month, OptinMonster also comes with chatbots to kickstart your Messenger marketing.