Over the last few months, the MailPoet team has been working on improving the segmentation options in their WordPress email and newsletter plugin. They have just announced that the first of these improvements have been released.
You can now segment according to subscription date, the number of WooCommerce orders made, and whether the subscriber has an active product subscription (via WooCommerce Subscriptions). You can also segment by the customer’s country and the number of emails opened.
In the coming weeks they will also be adding segmentation for both MailPoet custom fields and WordPress user custom fields. They will also give you the option to combine segmentation criteria. With these new options you will be able to personalize your email campaigns even further.
Sign up for a MailPoet Premium plan with sending feature for free today – including 1,000 subscribers!